The feed, kept alive without you.
An AI social media manager for your business. Josie plans the week, writes the posts in your voice, has Sal design the images, and publishes to Facebook and Instagram once you approve. The feed stops going stale because someone finally owns it.
- Posts to
- Facebook · Instagram
- Written in
- Your brand voice
- Planning
- Josie brings the week's ideas
- Publishes
- After your approval
The short answer · “ai social media manager”
What is an AI social media manager?
An AI social media manager is an AI agent that does what you keep meaning to do: plan the posts, write them, design them, and publish them, week after week. At Whitmore, that agent is Josie, and the difference from a scheduling tool is that she starts the work instead of waiting for you to.
Josie checks in with the week's ideas: the job you just finished, the seasonal push, the question customers keep asking. You pick what you like in one chat message. She writes each post in your brand voice, which she learns from your business and your feedback, not from a template, and Sal designs the image in your colors. You see the finished post before anyone else does, approve it, and she publishes to your Facebook page and Instagram account, on the schedule you agreed.
Read on ↓Fold it back ↑
Nothing goes out without your approval. And because the same team answers your comments and DMs, the feed she keeps alive does not become a pile of unanswered questions.

The demonstration
A week of posts, proofed and approved.
Josie sets the week's posts as printer's proofs. You stamp what you like, and the approved work slides straight onto the feed.
How does AI social media management work?
You bring the business. Josie brings the week.
- 01
Josie brings the plan
She checks in with post ideas built from your business: finished jobs, seasonal pushes, the questions customers keep asking. You pick favorites in one chat reply.
- 02
The posts get made
Josie writes each one in your brand voice and Sal designs the image in your colors. You see the finished post, exactly as it will appear, before anyone else does.
- 03
You approve, she publishes
One tap per post. Josie publishes to your Facebook page and Instagram account on the agreed schedule, and the feed stays alive while you stay on the job.
Social · The feed
Monday morning, the week is already planned.
Josie opens the week with ideas. A few taps later, the feed is handled through Friday.
Josie · Content & SocialMorning! Three ideas for this week: spring cleanup slots are filling, so a booking push Monday. The Kowalski before-and-after, those photos are too good to sit in a folder. And a crew intro Friday, people book people.
- OwnerAll three. Lead with the cleanup one.
Josie · Content & SocialDone. Drafts coming in your voice. Sal's on the images.
Sal · Art DirectorThe before-and-after is a split frame, your green on the type, the dog gets the corner he deserves. Proofs are in the sheet.
- OwnerApproved, all three.
Josie · Content & SocialMonday's is live on Facebook and Instagram. Wednesday and Friday are queued. I'll flag every comment worth your eyes and draft replies for the rest, ready for your one-tap approval.
A stale feed tells customers the business is asleep. A few taps of approval a week keep it wide awake.
To the owner whose last post was in November,
No judgment. You were busy doing the actual work, which is exactly the problem: the feed only gets attention when everything else is done, and everything else is never done.
Josie does not wait for you to have time. She shows up with the ideas, writes like you on your best day, and only asks for the one thing that must be yours: the yes. A feed she runs goes from silent to steady, and the posts sound like the owner, not like an agency.
The honest comparison
How does it compare to a social media agency?
An agency can run your feed too. The difference is the price of entry, and how much of you survives the process.
| Capability | Whitmore | A social media agency |
|---|---|---|
| Brings the ideas proactively | Josie starts the week; you approve in chat | On a monthly content-calendar cycle |
| Writes in your actual voice | Learned from your business and your edits | ~A brand-voice doc from onboarding |
| Designs the images | Sal builds them in your colors and brand | |
| You approve before anything posts | Every post, every time | ~Usually batch review, then it runs |
| Answers comments and DMs too | Same team, same conversation | ~Community management costs extra |
| What it costs | Part of the team, plans from $49 a month | ~Retainers commonly start around $1,000 a month |
Comparison reflects typical small-business social retainers. Specific agencies vary.
Questions owners actually ask
- Josie · Content & Social
Facebook pages and Instagram accounts, including Instagram stories. That's where local business customers actually are, and we'd rather do two platforms properly than six badly. When we add more, you'll hear it from us plainly.
- Josie · Content & Social
Like you. I learn your voice from your business, your website, and every edit you make to my drafts, and I keep learning. The goal is posts your regulars would swear you wrote on your lunch break.
- Whitmore · COO
No. Every post waits for your explicit approval before it goes anywhere. You can approve from chat in seconds, and if you go quiet, the post simply waits. Silence never publishes.
- Sal · Art Director
Sal, the art director. He designs each one in your colors, your fonts, and your logo, and proofs them for your approval alongside the words. If you have photos from the job, he'd rather use those than anything generic, real work beats stock every time.
- Josie · Content & Social
As often as suits your business, which we settle together. For most local businesses that's two to four posts a week, steady, rather than a burst and then silence. Josie proposes the schedule with each post and you can change it anytime.
- Whitmore · COO
Handled by the same team, which is the point of hiring a team. Comment replies are drafted for your approval, and DMs get answered like a good front desk would. There's a whole plate on it, one page over.
- Whitmore · COO
It's part of hiring the team, not a separate product. Plans start at $49 a month, with a 7-day free trial and no card required. A typical social-only agency retainer runs many times that, which is worth knowing even if it isn't the reason to switch.
Josie owns your feed: the plan, the words, the schedule, and the discipline of never posting anything you haven't approved.
Elsewhere in the catalog
Comments answered, DMs handled. No follower left on read.
On-brand designs, proofed and ready wherever you need them.
Short video and swipeable carousels, made in your brand.
Give the feed to someone who shows up.
Hire the team and Josie starts with this week's plan: ideas, drafts, designs, and a schedule. You approve, she publishes, the feed stays alive.

