Whitmore.
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The feed, kept alive without you.

An AI social media manager for your business. Josie plans the week, writes the posts in your voice, has Sal design the images, and publishes to Facebook and Instagram once you approve. The feed stops going stale because someone finally owns it.

Fig. 1 · The feed, kept alive without you.
Posts to
Facebook · Instagram
Written in
Your brand voice
Planning
Josie brings the week's ideas
Publishes
After your approval

The short answer · “ai social media manager

What is an AI social media manager?

An AI social media manager is an AI agent that does what you keep meaning to do: plan the posts, write them, design them, and publish them, week after week. At Whitmore, that agent is Josie, and the difference from a scheduling tool is that she starts the work instead of waiting for you to.

Josie checks in with the week's ideas: the job you just finished, the seasonal push, the question customers keep asking. You pick what you like in one chat message. She writes each post in your brand voice, which she learns from your business and your feedback, not from a template, and Sal designs the image in your colors. You see the finished post before anyone else does, approve it, and she publishes to your Facebook page and Instagram account, on the schedule you agreed.

Read on ↓

Nothing goes out without your approval. And because the same team answers your comments and DMs, the feed she keeps alive does not become a pile of unanswered questions.

Josie, Content & Social
JosieContent & Social · The feedOne image. One line. Posted by ten.

The demonstration

A week of posts, proofed and approved.

Josie sets the week's posts as printer's proofs. You stamp what you like, and the approved work slides straight onto the feed.

Proof sheet · Week of March 9 · Josie for Alvarez Landscaping

How does AI social media management work?

You bring the business. Josie brings the week.

  1. 01

    Josie brings the plan

    She checks in with post ideas built from your business: finished jobs, seasonal pushes, the questions customers keep asking. You pick favorites in one chat reply.

  2. 02

    The posts get made

    Josie writes each one in your brand voice and Sal designs the image in your colors. You see the finished post, exactly as it will appear, before anyone else does.

  3. 03

    You approve, she publishes

    One tap per post. Josie publishes to your Facebook page and Instagram account on the agreed schedule, and the feed stays alive while you stay on the job.

Social · The feed

Monday morning, the week is already planned.

Josie opens the week with ideas. A few taps later, the feed is handled through Friday.

WhitmoreThe room· Brief in progress
  1. Josie
    Josie · Content & Social

    Morning! Three ideas for this week: spring cleanup slots are filling, so a booking push Monday. The Kowalski before-and-after, those photos are too good to sit in a folder. And a crew intro Friday, people book people.

  2. OwnerAll three. Lead with the cleanup one.
  3. Josie
    Josie · Content & Social

    Done. Drafts coming in your voice. Sal's on the images.

  4. Sal
    Sal · Art Director

    The before-and-after is a split frame, your green on the type, the dog gets the corner he deserves. Proofs are in the sheet.

  5. OwnerApproved, all three.
  6. Josie
    Josie · Content & Social

    Monday's is live on Facebook and Instagram. Wednesday and Friday are queued. I'll flag every comment worth your eyes and draft replies for the rest, ready for your one-tap approval.

Reply to the room…Brief #042 · Live

A stale feed tells customers the business is asleep. A few taps of approval a week keep it wide awake.

Josie · Social Media Manager
Reference · typed and signed

To the owner whose last post was in November,

No judgment. You were busy doing the actual work, which is exactly the problem: the feed only gets attention when everything else is done, and everything else is never done.

Josie does not wait for you to have time. She shows up with the ideas, writes like you on your best day, and only asks for the one thing that must be yours: the yes. A feed she runs goes from silent to steady, and the posts sound like the owner, not like an agency.

Whitmore
COO · The Whitmore Agency

The honest comparison

How does it compare to a social media agency?

An agency can run your feed too. The difference is the price of entry, and how much of you survives the process.

CapabilityWhitmoreA social media agency
Brings the ideas proactively
Josie starts the week; you approve in chat
On a monthly content-calendar cycle
Writes in your actual voice
Learned from your business and your edits
~A brand-voice doc from onboarding
Designs the images
Sal builds them in your colors and brand
You approve before anything posts
Every post, every time
~Usually batch review, then it runs
Answers comments and DMs too
Same team, same conversation
~Community management costs extra
What it costs
Part of the team, plans from $49 a month
~Retainers commonly start around $1,000 a month

Comparison reflects typical small-business social retainers. Specific agencies vary.

Questions owners actually ask

Josie · Content & Social

Facebook pages and Instagram accounts, including Instagram stories. That's where local business customers actually are, and we'd rather do two platforms properly than six badly. When we add more, you'll hear it from us plainly.

Josie · Content & Social

Like you. I learn your voice from your business, your website, and every edit you make to my drafts, and I keep learning. The goal is posts your regulars would swear you wrote on your lunch break.

Whitmore · COO

No. Every post waits for your explicit approval before it goes anywhere. You can approve from chat in seconds, and if you go quiet, the post simply waits. Silence never publishes.

Sal · Art Director

Sal, the art director. He designs each one in your colors, your fonts, and your logo, and proofs them for your approval alongside the words. If you have photos from the job, he'd rather use those than anything generic, real work beats stock every time.

Josie · Content & Social

As often as suits your business, which we settle together. For most local businesses that's two to four posts a week, steady, rather than a burst and then silence. Josie proposes the schedule with each post and you can change it anytime.

Whitmore · COO

Handled by the same team, which is the point of hiring a team. Comment replies are drafted for your approval, and DMs get answered like a good front desk would. There's a whole plate on it, one page over.

Whitmore · COO

It's part of hiring the team, not a separate product. Plans start at $49 a month, with a 7-day free trial and no card required. A typical social-only agency retainer runs many times that, which is worth knowing even if it isn't the reason to switch.

This plate is filed under Josie · Content & Social

Josie owns your feed: the plan, the words, the schedule, and the discipline of never posting anything you haven't approved.

Meet Josie

Give the feed to someone who shows up.

Hire the team and Josie starts with this week's plan: ideas, drafts, designs, and a schedule. You approve, she publishes, the feed stays alive.

7-day free trial. No card required.