The storefront window that talks.
AI website chat for your business. Iris sits behind the chat bubble on your site, answers visitors' questions in seconds, qualifies the serious ones, and books them into your calendar, at 2 PM and at 2 AM.
- First reply
- Seconds
- Answers from
- Your business, not a script
- Books into
- Your real calendar
- Office hours
- Not required
The short answer · “ai chat for my website that books appointments”
What is AI website chat?
AI website chat is a chat window on your site answered by an AI agent instead of a canned script or an empty inbox. A visitor types a question, hours, pricing, do you handle my kind of job, and gets a real answer in seconds, written from what the agent knows about your business.
At Whitmore, the agent behind the bubble is Iris, the same receptionist who answers your phone. She answers questions the way you would, asks the qualifying questions you care about, and when a visitor is ready, she offers real openings from your calendar and books the appointment inside the chat. The visitor never gets told to call a number or fill in a form that emails you a chore.
Read on ↓Fold it back ↑
The difference this makes is timing. The person browsing your site at 9 PM is comparing three businesses in as many tabs. The one that answers, wins the conversation, and usually the booking. Iris makes yours the site that answers.
The demonstration
Watch a visitor become an appointment.
A Tuesday-evening visitor asks the question every med spa gets, and leaves with a consultation on the books. A demonstration exchange, replayed as it happens in the chat.
How does AI website chat work?
One snippet on your site, and the window starts answering.
- 01
Add the chat to your site
One small snippet, no rebuild. The bubble takes your branding and greets visitors in your tone.
- 02
Iris answers as your business
She works from what you've taught her: services, prices, hours, service area, and the questions you want asked of every lead.
- 03
Chats end in outcomes
Serious visitors get booked against your real calendar. The rest get answers and land in your CRM, with the whole conversation on file.
The 9 PM visitor, booked by 9:03.
The owner finds out at breakfast, which is the correct time to find out.
The room· Brief in progress
Iris · ReceptionistThree website chats yesterday evening. Priya booked a Wednesday consult. One asked about gift cards, answered. One wanted a service we don't offer; I said so politely and suggested what we do instead.
- OwnerThe consult one, did she ask about pricing?
- Iris · Receptionist
She did. I quoted the starting price and framed the free consultation as the next step, per your playbook. The full transcript is attached to her record if you'd like to read it.
- Whitmore · COO
That's the third consult from website chat this week. The window is earning its keep.
A visitor with a question is a customer mid-decision. Answer while they are still deciding.
To the owner whose website is a brochure,
Your site already gets the visits. What it lacks is someone at the counter. People arrive with one question, and when nobody answers it, they leave and ask your competitor instead.
Iris stands at that counter all day and all night. She answers in seconds, in your voice, with your prices and your rules, and she walks the serious ones straight into the calendar. The brochure becomes a front desk.
The honest comparison
How does it compare to a live-chat widget?
Most chat widgets are either a canned script or a mailbox with a typing indicator. Iris is a receptionist.
| Capability | Whitmore | A typical chat widget |
|---|---|---|
| Real answers about your business | Learns your services, prices, and rules | ~Canned flows and FAQ buttons |
| Books appointments in the chat | Live calendar, confirmation sent | ×Links out to a form or booking page |
| Answers at night and on weekends | Same receptionist, all hours | ~“Leave a message” after hours |
| Qualifies the lead | Asks your questions, writes to your CRM | ×Collects an email address at best |
| Same receptionist as your phone line | One Iris, every channel, one record | ×A separate tool with a separate inbox |
| Runs without you staffing it | That's rather the point | ~Live chat is only live if you are |
Comparison reflects typical chat-widget products. Specific tools vary.
Questions owners actually ask
- Iris · Receptionist
No. I hold a real conversation, answer from what you've taught me about the business, and when I don't know something I say so and take the visitor's details instead of guessing.
- Iris · Receptionist
Yes. I read your live calendar, offer times that are genuinely open, and book inside the chat. The visitor gets a confirmation on the spot and a reminder the morning of.
- Whitmore · COO
One small snippet, on any platform. If your site was built by someone else years ago, that's fine; there's nothing to rebuild and nothing to maintain.
- Iris · Receptionist
I say I'm not certain and capture their details so a human can follow up. Your customers never get an invented answer, and you see the exchange in the transcript.
- Whitmore · COO
Every conversation is on file, attached to the lead's record, in your customers' own words. It doubles as the plainest record you'll ever have of what people actually ask for.
- Whitmore · COO
It comes with the team rather than as a separate product. Plans start at $49 a month, with a 7-day free trial, no card required.
Elsewhere in the catalog
Instagram and Facebook DMs answered while they're warm.
Calendar holds. Confirmations sent. No double-bookings.
Real calls, answered. Warm, gracious, never rushed.
Also on file: Meet Iris, your receptionistFor med spasFor dental practices
Fitted to your trade
This page in your industry’s terms: the same team, set up around the way your business actually runs.
Put a receptionist in the window.
Add the chat to your site today and the next late-night visitor gets an answer, and you get the booking instead of the bounce.